Fulfilling the Vision - A Five Year Campaign for Economic Vitality. One Mission - One Focus - One Voice
Great Cedar Valley Alliance - Be part of something greater. The Cedar Valley of Iowa

Investment Returns

Investment Returns

Successful execution of the Fulfilling the Vision campaign can have a significant impact on the Cedar Valley economy. The impact has been projected by Capital Strategists Group (CSG), an economic impact consulting firm allied with Stellar Fundraising Executives.

CSG used RIMS II multipliers (BEA, 2003 regional economic accounts) and known consumption patterns to project the impact of the jobs influenced by the campaign. This permitted an estimation of the economic impact of the campaign and benefit to the Cedar Valley Economy.

The five-year time horizon of the Fulfilling the Vision campaign is expected to produce1:

The creation/retention of 3,000 primary jobs, which will create an additional 2,850 secondary (or tertiary) jobs. The primary job wage target is $15.00 per hour.

These jobs are expected to generate $148.5 million in total earnings which result in an estimated $80.1 million in consumer expenditures with additional deposits of $12.83 million into Cedar Valley financial institutions.

Projected Market

Impact How will the new consumer expenditures be realized as economic vitality in the Cedar Valley marketplace? Using multipliers that reflect regional spending patterns, consumer spending from wages earned in jobs attributable to the Fulfilling the Vision campaign may be distributed among major spending categories as illustrated below.1

Category Projected Spending
Food Consumed At Home $ 12.26 M
Meals Consumed Away From Home $ 4.19 M
Housing (Owned and Rented) $ 27.76 M
Apparel and Services $ 3.14 M
Transportation $ 15.87 M
Health Care $ 6.46 M
Entertainment $ 4.29 M
Personal Care Products $ 1.09 M
   
1 All numbers are annual, estimated at the end of the 5th year.