Retail Characteristics

Waterloo/Cedar Falls, IA MSA

(800) 369-0513 (U.S.A.) or (319) 232-1156
or
info@cedarvalleyalliance.com


Households

2006

Number of Households

50,120

Persons Per Household 2.40
Retail Sales Per Household $35,495

 

Income

2006
Mean Household Income 2005 $74,886
Per Capita Income 2005 $30,884

 

Retail Sales

2006

2008  (projections)

Total Retail Sales $1,779,170,000

$1,815,560,000

Building Material $104,910,000 $107,070,000
General Merchandise $293,270,000 $302,130,000
Food Stores $219,400,000 $219,750,000
Automobile Dealers $432,030,000 $440,170,000
Gasoline Service Stations $160,400,000 $164,170,000
Apparel and Accessories $65,290,000 $66,070,000
Furniture, Home Furnishings $86,490,000 $88,200,000
Eating and Drinking Places $175,670,000 $80,040,000
Drug Stores $78,510,000 $80,970,000
Misc. Retail Stores $163,190,000 $166,990,000

Source:  Woods & Poole Economics, Inc. 2007 Black Hawk County - figured in 2004 dollars

(319) 232-1156   FAX (319) 232-1829   email: info@cedarvalleyalliance.com 

Greater Cedar Valley Alliance

10 West Fourth Street, Suite 310, Waterloo, Iowa 50701